Unified Communications as a Service

Communicate on your terms. How you want, and when you want

What is Unified Communications

Unified communications is a business term describing the integration of enterprise communication services such as instant messaging, presence information, voice, mobility features, audio, web & video conferencing, fixed-mobile convergence, desktop sharing, data sharing, call control and speech recognition with non-real-time communication services such as unified messaging.

Employee productivity

This is where UC has the greatest impact, since all employees use communications applications. For internal communication, presence is the key catalyst, since it allows employees to see the status of co-workers in real time. Not only does this technology cut down on wasted time, but by knowing which modes and team members are available, employees can choose the best form of communication for the task at hand.

Unified communications benefits employees by empowering them to work effectively from any broadband-accessible location -- and today, that's a key driver for personal productivity. For most employees, the desk is just one of many locations where work gets done, and UC is built around where the end user is, rather than where the desk phone is.

Why use Unified Communications

If businesses believe their current approach to managing communications is limiting both individual and operational performance, then they need UC. Rather than introducing new applications or saving money, UC provides richer value from existing communications processes. Simply put Unified COmmunications is a productivity enhancer.

Team-based productivity

Aside from personal productivity, employees also work in teams, and in these settings, the need for effective communication is even more important. With today's disparate workforces and decentralized operations, teams rarely meet in-person all at once. This is where communications technology plays a major role, and businesses spend a lot of money on various conferencing services. The ROI is often disappointing because of the high cost and poor user experiences.

Another way unified communications benefits businesses is the consistent end-user experience, where everyone is using the same applications and can easily collaborate in real time. Again, with presence, other users can be added quickly to conversations when needed. Higher-end UC services will have a strong video component -- including high-definition video conferencing -- and this can help reduce the need for travel to attend a meeting in person.

Organizational agility

When both employees and teams are more productive, the organization will be as well. This use case reflects the strategic value of UC, as these results have an additive impact on the business as a whole. To recognize how unified communications benefits business, however, the organization must view UC through the eyes of management, not just the IT staff. For management, communications may only have a utilitarian value, but when shown to drive productivity and better business outcomes, the UC value proposition will resonate.

IT operations

The onus will fall on IT to deploy and effectively roll out UC across the organization. However, unified communications benefits IT staff by deploying applications in a common environment. The use of third-party applications reduces the IT department's ability to monitor network usage for bandwidth management and data security.

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